Thailand Issues Ultimatum to Meta Over Crypto Scams


Thailand’s Ministry of Digital Economy and Society (DES) has issued a stern warning to Meta, formerly known as Facebook, regarding the proliferation of fraudulent cryptocurrency investment scams being promoted on its platform. The Ministry has demanded that Meta take immediate action to curb these scams, which have already affected over 200,000 individuals. Chaiwut Thanakmanusorn, the Minister overseeing DES, has gone so far as to request the preparation of a court order that could lead to the expulsion of Facebook from the country if the situation is not rectified by the end of the month.

The rise of these fraudulent advertisements has prompted serious concerns within the Thai government. The Ministry’s official statement highlights the urgency of addressing this issue to safeguard the public against financial exploitation. Chaiwut Thanakmanusorn’s ultimatum underscores the gravity of the situation, indicating that the government is prepared to take decisive action to protect its citizens.

Cryptocurrency Advertising Evolution and Challenges

Over the last three years, Facebook, now rebranded as Meta, has gradually relaxed its restrictions on cryptocurrency-related advertising. The social media giant had initially imposed stringent rules on such ads due to concerns about scams and fraudulent schemes. However, it subsequently expanded the criteria and accepted regulatory licenses to accommodate legitimate cryptocurrency-related businesses and services.

Yet, this loosening of restrictions has come with its own set of challenges. The surge in fraudulent crypto investment ads has been a growing concern, not only in Thailand but also in other regions. The exploitation of Facebook’s vast user base by malicious actors to promote scams has put both the platform and its users at risk.

Past Legal Troubles and Ongoing Struggles

This is not the first time Meta has faced legal issues related to fraudulent cryptocurrency ads. In March 2022, the Australian Competition and Consumer Commission (ACCC) took legal action against the company. The ACCC alleged that Meta engaged in misleading and deceptive conduct by allowing scam cryptocurrency ads featuring well-known Australian personalities to be published on its platform. This legal action emphasized the responsibility of platforms to ensure the legitimacy of the content they host.

The Thai government’s ultimatum to Meta serves as a reminder that social media platforms must be vigilant in monitoring and curbing deceptive practices, particularly when it comes to emerging technologies like cryptocurrencies. As the crypto space continues to evolve, regulatory bodies and tech giants alike face the ongoing challenge of striking the right balance between innovation and consumer protection.


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